LinkedIn built to be found, not just to look complete.
Recruiters search before they read. Your profile is optimized for the terms executive search actually uses — then written to hold attention once someone clicks through.
Built to show up in the searches that matter.
Illustrative layout — the actual rewrite works within LinkedIn's real profile structure.
A complete profile is not the same as a searchable one
Most executive LinkedIn profiles are complete: photo, headline, summary, experience, all filled in. Complete is not the same as findable. Executive recruiters searching LinkedIn's talent tools are typing specific terms — job titles, industries, functions, geographies — and a profile that doesn't contain those terms in the right fields simply never surfaces, regardless of how strong the underlying career is.
On top of that, most executive summaries are written in the first person, past tense, as a kind of biography. That reads fine to a friend. It does very little to signal, in the first two lines, exactly what role and level you're positioned for next.
Built for executives who want to be found, not just present
Why LinkedIn optimization gets deprioritized
Most executives treat LinkedIn as a formality — something to keep current, not something to actively optimize. That's a reasonable instinct at earlier career stages, where most opportunities come through direct networks rather than search.
At the Director level and above, that changes. Executive search firms rely heavily on LinkedIn's recruiter search tools as a first pass before ever picking up the phone. A profile that isn't structured for those searches is effectively invisible to a meaningful share of the opportunities that would otherwise reach you.
How we build it
Search-term mapping
We identify the specific titles, functions, and industries your target searches actually use.
Profile rebuild
Headline, About section, and experience rewritten around those terms and your strongest proof points.
Visibility settings review
We check your profile's search and privacy settings so recruiter visibility is actually switched on.
What you receive
Rewritten headline and About section
Built around the roles and level you're targeting next.
Experience section rewrite
Aligned with your resume's proof points, not a separate narrative.
Recruiter visibility check
A review of your profile's search and privacy settings.
Copy-paste ready text
Delivered so you can update the live profile yourself, on your own timeline.
How long it takes
A standalone LinkedIn engagement typically runs 5–7 business days. When paired with an Executive Resume engagement, both are usually delivered together within the same 7–10 day window.
Executive LinkedIn Services
- Most clients bundle this with the Executive Resume service
- Full package starts from $400 — see the Pricing page for details
- Standalone LinkedIn-only engagements available on request
Common questions
Can I get LinkedIn optimization without a new resume?+
Yes, though most clients find more value pairing it with the Executive Resume service since the two documents should tell a consistent story. Ask about standalone pricing.
Will you post updates on my behalf?+
No — we don't manage your account. You'll receive finished copy to paste in yourself, on your own schedule.
Does this help with confidential searches?+
We can advise on visibility settings that reduce the chance your current employer notices changes, though no setting fully guarantees confidentiality.
Rebuilding visibility for a VP-level candidate
As part of a broader career branding engagement, we rewrote a VP of Sales candidate's LinkedIn profile to align with the same proof points used in their resume — closing the gap between the two documents recruiters were reading side by side.
